Which protein powder gives the most protein for your money
The short answer
Right now the lowest Protein Cost we track belongs to Optimum Nutrition Performance Whey. Protein Cost is what a hundred grams of actual protein costs you at a tub's best size, so a cheaper tub is not always the better buy.
Line by line
- Optimum Nutrition Gold Standard Whey: ₹597 per hundred grams of protein, ranked #2 overall.
- Optimum Nutrition Performance Whey: ₹437, ranked #1.
- Isopure Zero Carb: ₹922, ranked #3.
Isolates like Isopure usually cost more per gram of protein than concentrates and blends, because more of the milk is filtered away.
Purity checks
Lab Test Lanes today: Gold Standard Not tested, Performance Whey Not tested, Isopure Not tested. A Lane comes only from third-party tests younger than eighteen months, and never moves a row up or down a board [1].
Sources
Data as of 24 Oct 2026, 2:25 pm IST